Modern spectacle maker reviving traditional London craftsmanship with a utilitarian, architectural aesthetic and bespoke service.
ORIGIN
United Kingdom
PRICE TIER
premium
Founded in 2013 by Tom Broughton at his kitchen table in King’s Cross, Cubitts is a modern spectacle maker dedicated to reviving London’s forgotten optical heritage. Named after the Cubitt brothers—Victorian engineers who revolutionized the city’s architecture—the brand merges utilitarian design with a deep respect for traditional craft. Rejecting the clinical, mass-market approach of high-street opticians, Cubitts positions eyewear as an object of permanence and beauty, utilizing custom butterfly rivets and pinned hinges that allow for easy repair and longevity.