cult gaia

Founded in 2012 by Jasmin Larian Hekmat, Cult Gaia is a Los Angeles-based brand that blurs the line between fashion and art. Inspired by nature, femininity, and architecture, the label first gained a cult following with its viral bamboo Ark bag, a sculptural piece that became an instant icon. The brand's philosophy centers on creating "Objets d'Art"—heirloom items designed to be timeless and cherished. This approach is visible across its full lifestyle range, which has expanded from accessories to include ready-to-wear, footwear, swimwear, and most recently, fragrance.

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