Legendary American house known for the iconic wrap dress and bold, empowering prints.
ORIGIN
United States
PRICE TIER
contemporary
Founded in 1972 by Diane von Furstenberg in New York, DVF is a pillar of American fashion that became synonymous with female liberation through its invention of the iconic wrap dress. Originally designed as a practical yet seductive uniform for the modern working woman, the brand’s signature silk jersey silhouette remains a global symbol of effortless power and confidence. The aesthetic is defined by bold, artful prints—often archival 70s motifs—and feminine, body-skimming cuts that prioritize comfort without sacrificing glamour.