didu
Avant-garde fashion label known for its sharp cuts, empowering silhouettes, and subversive, hyper-feminine designs.
ORIGIN
China
PRICE TIER
premium
SPECIALIZATION
WOMEN
Founded in 2019 by Di Du, a graduate of the Royal Academy of Fine Arts in Antwerp, DIDU is an avant-garde fashion label rooted in both Paris and Shanghai. The brand channels contemporary social narratives into sensual ready-to-wear with a highly emotional core. DIDU is celebrated for its sharp cuts, empowering silhouettes, and subversive approach to modern femininity. The collections feature romantic pleats, provocative slits, and pronounced flares that recast blazers and trousers as futuristic clubwear, magnifying the coy Y2K allure of intricate layering, cutouts, and hardware inserts on tops and dresses.
Featured Items
Hooded Knit Top (KN-03BK-BLACK)
$224.50$449.00
V-Neck Shirt (SRT-04BK-BLACK)
$230.00$575.00
Velvet Draping Top (TOP-07-DKBROWN)
$324.50$649.00
Lace Corset Overlay Suede Dress (SS26-DR-02-BLACK)
$449.40$749.00
Paneled Halterneck Top (TOP-02WH-WHITE)
$164.50$329.00
Draped Chain Top (CAM-01RE-RED)
$210.00$525.00
Screen Printed Bra (BR-01BK-BLACK)
$77.50$155.00
High Split Maxi Dress (KN-07BK-BLACK)
$242.50$485.00
Hooded Knit Top (KN-03BK-BLACK)
$224.50$449.00
V-Neck Shirt (SRT-04BK-BLACK)
$230.00$575.00
Velvet Draping Top (TOP-07-DKBROWN)
$324.50$649.00
Lace Corset Overlay Suede Dress (SS26-DR-02-BLACK)
$449.40$749.00
Paneled Halterneck Top (TOP-02WH-WHITE)
$164.50$329.00
Draped Chain Top (CAM-01RE-RED)
$210.00$525.00
Screen Printed Bra (BR-01BK-BLACK)
$77.50$155.00
High Split Maxi Dress (KN-07BK-BLACK)
$242.50$485.00
Learn More
How Shanghai brand Didu is redefining sex appeal | Jing Daily
An interview with emerging Chinese designer Di Du discussing her brand's evolution, pop culture influences, and her vision for redefining modern femininity.
Meet the young Chinese talents making a splash in Paris | Vogue
A feature on a new generation of Chinese female founders, highlighting Di Du's AW24 show in Paris, her brand's conceptual aesthetic, and her strategic business growth.
meet di du, the chinese fashion designer behind rico nasty and rosalia's fluffiest looks
A look into Di Du's launch story and graduate collection, detailing her early high-profile collaborations with artists like Rosalía and Rico Nasty.
How Covid-19 made DIDU rethink
Di Du discusses her SS21 collection 'Under The Skin', her collaboration with concept store ENG, and her reflections on sustainability and brand identity.