LA-based streetwear label by Steve Aoki, known for its punk and skate-influenced, graphic-heavy collaborative apparel.
ORIGIN
USA
PRICE TIER
mid
Founded by DJ and producer Steve Aoki in 1996, Dim Mak began as a record label rooted in the DIY ethos of punk and hardcore scenes before evolving into a multifaceted lifestyle brand with a fully formed clothing line. The Dim Mak Collection, officially launched in 2014, translates the high-energy, rebellious spirit of Aoki’s music into graphic-driven streetwear. Inspired by skate culture, punk, and Aoki's personal interests in pop culture, the Los Angeles-based brand is known for its bold, graphic T-shirts, hoodies, and jackets.