dogma

Founded by designer-makers Elie and Roozbeh, Dogma is an independent watchmaking studio that redraws luxury around design rather than volume. With roots in industrial and brand design, the founders treat every millimeter of their timepieces as a deliberate decision. Roozbeh leads the object side—focusing on form language, dial architecture, and tolerances—while Elie shapes the brand’s visual identity and typography. Operating from an in-house prototyping lab, Dogma iterates in metal, finish, and light until each piece reads with intention.

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