American alternative fashion brand known for its rebellious, subculture-inspired apparel and bold pop-culture collaborations.
ORIGIN
United States
PRICE TIER
fast fashion
SPECIALIZATION
WOMEN
Founded in 2011 in San Francisco by former DJ Shoddy Lynn and Bobby Farahi, Dolls Kill emerged as a digital destination for alternative, subculture-driven fashion. Rooted in Lynn’s background in the rave and music festival scenes, the brand champions a rebellious aesthetic that blends punk, goth, streetwear, and festival wear. Dolls Kill caters to a bold, Gen-Z and millennial audience seeking expressive, unapologetic style, offering everything from platform combat boots and sheer babydoll dresses to graphic oversized hoodies.