doughnut
Hong Kong-based bag brand known for its functional, water-repellent backpacks and playful, outdoor-inspired design.
ORIGIN
Hong Kong
PRICE TIER
mid
Founded in Hong Kong by university friends Rex and Steven, Doughnut is a lifestyle bag brand built on the ethos of integrating fashion and functionality. Originally born out of a personal quest for the perfect travel backpack, the brand has grown into a global presence recognized for its playful, outdoor-inspired aesthetic and practical construction. Doughnut is best known for its signature Macaroon backpack, a structured, multi-pocketed design that balances everyday utility with a distinctively charming, color-blocked look.
Featured Items
Macaroon Happy Camper buckle-fastening backpack
$201.00
large Macaroon backpack
$165.00$220.00
buckle-fastening backpack
$226.00$252.00
Macaroon Jaguar leopard-print buckle-detail backpack
$159.00
buckle-fastening backpack
$193.00$215.00
fleece-texture bear-embroidered backpack
$171.00$202.00
Yowl Fairies & Friends Series Furry Drawstring Bag
$28.00
Macaroon Minorstones logo-patch backpack
$149.00
Macaroon Happy Camper buckle-fastening backpack
$201.00
large Macaroon backpack
$165.00$220.00
buckle-fastening backpack
$226.00$252.00
Macaroon Jaguar leopard-print buckle-detail backpack
$159.00
buckle-fastening backpack
$193.00$215.00
fleece-texture bear-embroidered backpack
$171.00$202.00
Yowl Fairies & Friends Series Furry Drawstring Bag
$28.00
Macaroon Minorstones logo-patch backpack
$149.00