drybar

Launched in 2010 by former professional stylist Alli Webb, Drybar revolutionized the salon industry with its simple, accessible concept: “No cuts. No color. Just blowouts.” Webb, who had previously run a mobile blow-dry business in Los Angeles, identified a market gap between overpriced salon styling and inconsistent discount chains. The first location in Brentwood, California, was an immediate success, built on providing a fun, confidence-boosting experience modeled after a bar, where clients choose styles named after cocktails like the “Mai Tai” or “Manhattan.”

See more