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eadem

A science-backed skincare brand creating targeted, clinically-tested formulas for women with melanin-rich skin.

ORIGIN

USA

PRICE TIER

premium

Founded by former Google colleagues Marie Kouadio Amouzame and Alice Lin Glover, EADEM launched in 2020 to address a void in the beauty market for women of color. The brand’s philosophy, “Smart Melanin Beauty,” merges heritage botanicals with advanced clinical research to create products that are both gentle and effective. EADEM’s debut product, the Milk Marvel Dark Spot Serum, quickly gained a cult following for its ability to treat hyperpigmentation without lightening the surrounding skin, using ingredients like amber algae, niacinamide, and vitamin C.

Featured Items

The Mark Advanced Targeted Dark Spot Concentrate with 5% Tranexamic Acid, 1% Alpha Arbutin & 1% Kojic Acid for Hyperpigmentation, Acne Marks & Age Spots

The Mark Advanced Targeted Dark Spot Concentrate with 5% Tranexamic Acid, 1% Alpha Arbutin & 1% Kojic Acid for Hyperpigmentation, Acne Marks & Age Spots

$38.00

The New Classics Mini Everyday Skin + Lip Icons

The New Classics Mini Everyday Skin + Lip Icons

$58.00

Mini Cashmere Peel Milky Daily Exfoliant & Hydrating Essence

Mini Cashmere Peel Milky Daily Exfoliant & Hydrating Essence

$18.00

Smooth Slate Ingrown Hair + Dark Spot Serum with AHAs, Azelaic Acid for Body & Face

Smooth Slate Ingrown Hair + Dark Spot Serum with AHAs, Azelaic Acid for Body & Face

$36.00

Milk Marvel Dark Spot Serum with Niacinamide and Vitamin C

Milk Marvel Dark Spot Serum with Niacinamide and Vitamin C

$68.00

Cloud Cushion Dewy Plumping Moisturizer — Ceramide & Peptide-Rich for Supple, Radiant Skin

Cloud Cushion Dewy Plumping Moisturizer — Ceramide & Peptide-Rich for Supple, Radiant Skin

$48.00

Mami Wata Barrier Strengthening Face Mist with Cica, Panthenol, Ectoin for Sensitive, Irritated Skin

Mami Wata Barrier Strengthening Face Mist with Cica, Panthenol, Ectoin for Sensitive, Irritated Skin

$20.00$44.00

Cashmere Peel Milky Exfoliant & Hydrating Essence — Daily AHA + PHA Formula with 9% Azelaic, Lactic & Tranexamic Acids

Cashmere Peel Milky Exfoliant & Hydrating Essence — Daily AHA + PHA Formula with 9% Azelaic, Lactic & Tranexamic Acids

$18.00$42.00