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electimuss london

London-based niche house known for opulent, Roman-inspired extraits and heavy, architectural bottles.

ORIGIN

United Kingdom

PRICE TIER

luxury

Founded in 2015 by Luke Granger and Jason Collison, Electimuss London is a niche fragrance house that channels the grandeur and sensory excess of Ancient Rome into modern, high-concentration perfumery. The name, derived from Latin for “to choose the best,” underpins an ethos of uncompromising quality, where rare ingredients are blended into potent extraits (25–30% concentration) designed for exceptional longevity and projection.

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