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epingler

Seoul-based label known for its architectural tailoring, Eastern-inspired silhouettes, and subtle, craft-focused luxury.

ORIGIN

South Korea

PRICE TIER

premium

Founded in 2019 by Hyeyeon Lee, Epingler is a Seoul-based womenswear label that reinterprets classic wardrobe staples through a lens of structural precision and Eastern-inspired silhouettes. Drawing its name from the French word for “to pin,” the brand emphasizes the foundational art of tailoring, crafting garments that balance architectural stability with soft, fluid drapes. Lee’s design philosophy centers on “clothes worth keeping,” rejecting fleeting trends in favor of enduring quality and meticulous construction.

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