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everyday ritual

American loungewear brand known for its breathable cotton gauze caftans and elevated, resort-inspired relaxation staples.

ORIGIN

United States

PRICE TIER

premium

Everyday Ritual is an American lounge and sleepwear brand founded by fashion-industry veterans Rana Farshoukh and Adrienne Gordon, who sought to create versatile, elevated basics for modern women. Rooted in a philosophy of calm and conscious living, the Black-owned label focuses on pieces that transition seamlessly from home to street.

Featured Items

Tracey Caftan Dress in Seafoam, from Everyday Ritual

Tracey Caftan Dress in Seafoam, from Everyday Ritual

$50.00$210.00

Tracey Caftan Dress in Mushroom, from Everyday Ritual

Tracey Caftan Dress in Mushroom, from Everyday Ritual

$50.00$185.00

Tracey Caftan Dress in Denim, from Everyday Ritual

Tracey Caftan Dress in Denim, from Everyday Ritual

$185.00