experiment
Gen Z-focused clinical skincare brand known for its chemistry-led, barrier-repairing formulas and playful, science-forward approach.
ORIGIN
United States
PRICE TIER
mid
Founded in 2020 in New York City by cosmetic chemists Lisa Guerrera and Emmy Ketcham, Experiment is a clinical skincare brand that reimagines science-backed beauty for a Gen Z audience. Born from a desire to counter fear-based "clean beauty" marketing, the brand embraces a chemistry-first philosophy, formulating hyper-effective, barrier-supporting products in its in-house lab. Experiment first gained viral traction with its Avant Guard reusable silicone sheet mask—a neon green, meme-friendly product that established the brand's weird, whimsical, and highly transparent identity.
Featured Items
Plasma Wash Moisture-Depositing Gel Cream Cleanser with Glycerin
$22.00
Continuum Daily Multi-Clarifying Treatment with Salicylic Acid + Azelaic Acid
$34.00
Avant Guard Reusable 100% Silicone Sheet Mask
$19.00
Softwear Exfoliating and Hydrating Daily Lip Treatment with Squalane + AHA
$16.00
Molecular Mesh Barrier Strengthening Moisturizer with Ectoin + Centella
$30.00
Super Saturated Hydrating Barrier Serum with 30% Glycerin + Polyglutamic Acid
$28.00
Buffer Jelly Facial Oil-Gel for Barrier Support with Ceramides
$32.00
Plasma Wash Moisture-Depositing Gel Cream Cleanser with Glycerin
$22.00
Continuum Daily Multi-Clarifying Treatment with Salicylic Acid + Azelaic Acid
$34.00
Avant Guard Reusable 100% Silicone Sheet Mask
$19.00
Softwear Exfoliating and Hydrating Daily Lip Treatment with Squalane + AHA
$16.00
Molecular Mesh Barrier Strengthening Moisturizer with Ectoin + Centella
$30.00
Super Saturated Hydrating Barrier Serum with 30% Glycerin + Polyglutamic Acid
$28.00
Buffer Jelly Facial Oil-Gel for Barrier Support with Ceramides
$32.00