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fable & mane

A modern hair wellness brand revitalizing ancient Indian traditions for stronger, healthier hair.

ORIGIN

United Kingdom

PRICE TIER

premium

Launched in 2020 by siblings Akash and Nikita Mehta, Fable & Mane is a hair wellness brand built on the foundation of ancient Indian beauty secrets. Inspired by their grandmother's practice of hair oiling, the founders sought to bring the potency of Ayurvedic remedies to a modern audience. The brand's story is deeply personal, stemming from Nikita's experience with hair loss and the rediscovery of her family's homemade recipes. Fable & Mane's core products include pre-wash treatment oils, shampoos, conditioners, and masks formulated with plant-based ingredients like ashwagandha, dashmool, and castor oil.

Featured Items

Jaipur Rose Hair & Body Mist with Saffron + Black Amber

Jaipur Rose Hair & Body Mist with Saffron + Black Amber

$29.00

Wild about Volume Minis Gift Set for Fine & Thinning Hair

Wild about Volume Minis Gift Set for Fine & Thinning Hair

$35.00

Hydrating Shampoo & Conditioner for Thick, Dry, Damaged Hair

Hydrating Shampoo & Conditioner for Thick, Dry, Damaged Hair

$48.00

HoliRoots™ Pre-Wash Scalp & Hair Treatment Oil

HoliRoots™ Pre-Wash Scalp & Hair Treatment Oil

$18.00$56.00

Holiroots Hair Oil Full-Size & Mini Duo Gift Set

Holiroots Hair Oil Full-Size & Mini Duo Gift Set

$45.00

Ritual of Hair Oiling Set

Ritual of Hair Oiling Set

$49.00

Kerala Coconut Hair & Body Mist with Orchid + Vanilla

Kerala Coconut Hair & Body Mist with Orchid + Vanilla

$29.00

Scalp Massager Comb

Scalp Massager Comb

$15.00