fairy finery

Founded in 1997 by Susan Berns, Fairy Finery is a Minnesota-based children’s dress-up and imaginative playwear brand. Born from a mother’s desire to replace itchy, disposable costumes with age-appropriate, durable alternatives, the brand specializes in heirloom-quality garments crafted in the USA. Fairy Finery’s core product lines include twirl-friendly princess dresses, reversible satin superhero capes, botanical fairy wings, and adventure accessories like wizard hats and soft swords. Designed with sensory sensitivities in mind, the pieces feature soft-bound seams, high-grade fabrics, and glitter-free finishes that prioritize comfort and active movement.

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