London-based beauty accessories brand known for its signature open-flat makeup bags and playful, travel-friendly prints.
ORIGIN
United Kingdom
PRICE TIER
affordable
Founded in London in 2017 by Izzy, who needed a practical solution for doing her makeup on the go, The Flat Lay Co. has built a cult following for its innovative beauty storage. The brand is best known for its signature drawstring makeup bags that open completely flat into a protective mat, eliminating the need to rummage through cluttered pouches.