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florence marine x

Performance surf and outdoor apparel brand known for its highly technical, sustainably made marine gear.

ORIGIN

United States

PRICE TIER

premium

Founded in 2020 by multi-time World Champion surfer John John Florence, Florence Marine X (now often simply Florence) is a performance-driven marine and outdoor apparel brand rooted in Hawaii's North Shore. Created after Florence departed a massive legacy surf sponsor, the independent label focuses on utilitarian engineering and rigorous real-world testing.

Featured Items

Airtex Gen 2 Short

Airtex Gen 2 Short

$51.00

Airtex Short

Airtex Short

$85.00

Airtex Unstructured Hat

Airtex Unstructured Hat

$24.00

Cordura® Airtex Boardshort

Cordura® Airtex Boardshort

$69.00

Airtex Long Sleeve Hooded Shirt

Airtex Long Sleeve Hooded Shirt

$85.00

Burgee Hoodie

Burgee Hoodie

$57.00

Long Sleeve Rashguard

Long Sleeve Rashguard

$75.00

Airtex Long Sleeve Hooded Shirt

Airtex Long Sleeve Hooded Shirt

$59.00