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fog

Japanese lifestyle brand known for its minimalist Lithuanian linen housewares, clothing, and everyday metal objects.

ORIGIN

Japan

PRICE TIER

premium

Founded in 1999 by Yumiko Sekine in Tokyo, Japan, Fog Linen Work (often simply called Fog) emerged from the founder's desire to recreate the everyday linen pieces she cherished from childhood. Unable to find affordable, high-quality linens locally, Sekine partnered with artisans in Lithuania—a country with a rich heritage of flax cultivation—to produce a small collection of seven essential items. Today, the brand has evolved into a globally recognized lifestyle label celebrated for its quiet elegance and intentional design.

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