California-based swimwear and lifestyle brand known for its trendy, feminine cuts and high-profile influencer collaborations.
ORIGIN
United States
PRICE TIER
premium
SPECIALIZATION
WOMEN
Founded in 2012 by mother-daughter duo Mimi and Francesca Aiello in Malibu, California, Frankies Bikinis has evolved from a local beachwear project into a globally recognized lifestyle brand. Rooted in California’s coastal culture, the brand captures an effortless, sun-kissed aesthetic through its signature flirty silhouettes, buttery soft fabrics, and playful prints. Originally focused on swimwear, Frankies Bikinis has expanded its offerings to include ready-to-wear, loungewear, and accessories, all designed with a focus on curve-enhancing fits and feminine details like ruffles, pointelle knits, and crochet trims.