Italian footwear house founded in 1952, known for comfortable, classic shoes that blend traditional craftsmanship with a versatile, contemporary style.
ORIGIN
Italy
PRICE TIER
premium
Founded in Turin in 1952 by entrepreneur Renzo d'Arcano, FRAU was established with a focus on quality craftsmanship and accessible design. The brand, which relocated to the Verona footwear district in 1966, has built its reputation on producing comfortable, reliable shoes that honor the traditions of Italian manufacturing. Initially gaining traction with its interpretation of the desert boot, FRAU has since evolved to offer a wide range of men's and women's footwear, from loafers and sneakers to ankle boots and pumps. Each pair is the result of work by dozens of experts, combining modern production technology with artisanal attention to detail.