frederique constant

Founded in 1988 by the Dutch husband-and-wife team Peter Stas and Aletta Stas-Bax, Frederique Constant was established with a mission to make Swiss luxury watchmaking more accessible. Based in Geneva, the brand defied industry norms by developing its own in-house calibers while maintaining a relatively affordable price point, a strategy that quickly carved out a unique space in the market. The brand’s identity was cemented in 1994 with the launch of the iconic Heart Beat collection, which featured an aperture on the dial to reveal the moving balance wheel, celebrating the mechanical nature of the timepieces.

See more