Italian footwear brand founded in 1952, known for its comfortable, handcrafted shoes that blend classic design with contemporary style.
ORIGIN
Italy
PRICE TIER
contemporary
Founded in 1952 by Renzo d'Arcano in Turin, Frau is an Italian footwear company built on a foundation of quality craftsmanship and comfort. The brand, which relocated to the Verona area in 1966, has become a symbol of Made in Italy excellence by merging traditional manufacturing techniques with a modern, casual design approach. Each pair of shoes is the product of over 40 expert artisans, reflecting a commitment to durable, reliable, and stylish footwear for both men and women. Core to the brand's identity is its use of a short, controlled supply chain that honors Italian raw materials and helps reduce environmental impact.