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generation love

NYC-based fashion brand blending Parisian sophistication and New York edge in its bold, wearable designs.

ORIGIN

USA

PRICE TIER

contemporary

Founded in 2008 by partners Roni Hirshberg and Audrey Bressa, Generation Love is a New York-based brand built on a shared passion for empowering women through fashion. The designs fuse the timeless sophistication of French style—a nod to Bressa’s heritage—with the modern grit and energy of NYC, where Hirshberg grew up. The collections are centered on elevated staples, including tailored blazers, distinctive knitwear, and versatile day-to-night pieces, all crafted with a focus on high-quality fabrics and thoughtful details.

Featured Items

Mia Butterfly Pointelle Cardigan

Mia Butterfly Pointelle Cardigan

$250.00

Frida Lace Collar Top

Frida Lace Collar Top

$195.00

Ruel Embellished Jogger Pants

Ruel Embellished Jogger Pants

$69.30$99.00

Generation Love - Lana Lace Combo Hammered Satin Shorts - Black

Generation Love - Lana Lace Combo Hammered Satin Shorts - Black

$195.00

Emmett Faux Leather Pants

Emmett Faux Leather Pants

$119.20$298.00

Isabel Embellished Strapless Crepe Minidress

Isabel Embellished Strapless Crepe Minidress

$325.50$465.00

Paige Rib Lace Combo Tee

Paige Rib Lace Combo Tee

$135.00

Jax Faux Leather Shorts

Jax Faux Leather Shorts

$265.00