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generation love

NYC-based fashion brand blending Parisian sophistication and New York edge in its bold, wearable designs.

ORIGIN

USA

PRICE TIER

contemporary

Founded in 2008 by partners Roni Hirshberg and Audrey Bressa, Generation Love is a New York-based brand built on a shared passion for empowering women through fashion. The designs fuse the timeless sophistication of French style—a nod to Bressa’s heritage—with the modern grit and energy of NYC, where Hirshberg grew up. The collections are centered on elevated staples, including tailored blazers, distinctive knitwear, and versatile day-to-night pieces, all crafted with a focus on high-quality fabrics and thoughtful details.

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