Greek-born, London-based designer known for viral, sheer-striped knitwear that champions a sophisticated and daring sexiness.
ORIGIN
Greece
PRICE TIER
premium
Greek-born, London-based designer George Trochopoulos launched his eponymous label in 2021 while still a student at the London College of Fashion. The brand achieved viral fame almost overnight after its signature sheer, striped knit dresses were worn by celebrities like Dua Lipa, Miley Cyrus, and Kendall Jenner. Drawing inspiration from his Greek heritage and the powerful women of 20th-century Greece, Trochopoulos creates designs that are described as sexy, ethereal, and intelligent. His work is defined by its sinuous, body-hugging silhouettes, asymmetrical cuts, and daringly translucent fabrics that aim to empower the wearer.