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glassons

New Zealand-born fast-fashion retailer offering trend-driven womenswear and affordable wardrobe basics.

ORIGIN

New Zealand

PRICE TIER

fast fashion

Founded in Christchurch, New Zealand in 1918, Glassons has evolved from a mail-order clothing supplier into a dominant fast-fashion force across Australasia. The brand is firmly anchored in delivering trend-driven womenswear and accessible wardrobe basics to a Gen Z and millennial audience. Glassons translates global runway and social media trends into rapid-response collections, offering everything from tailored wide-leg trousers and soft knitwear to casual denim and swimwear.

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