Viral activewear brand known for its pleated tennis skirts and buttery-soft lounge sets.
ORIGIN
United States
PRICE TIER
mid
Founded in 2018 by Katherine Watercutter, Gold Hinge began as a side hustle in Indiana before exploding into a multi-million dollar activewear brand fueled by TikTok viral fame. Originally launching as a boutique, the brand pivoted to design its own line of functional, trend-driven athletic apparel that bridges the gap between high-performance gear and everyday loungewear.