American menswear brand known for its sustainable, modern essentials and athletic-inspired, comfortable craft.
ORIGIN
USA
PRICE TIER
premium
Co-founded in 2016 by NFL quarterback Russell Wilson, Good Man Brand is built on the motto “Do Good, Look Good, Feel Good.” The Seattle-based label offers a range of mindfully made, evolved essentials for the modern man on the move. The brand’s collection includes its popular five-star-rated sneakers, often handcrafted in Italy, alongside a bestselling apparel line of tailored casualwear like joggers, knits, and blazers. The design focuses on timeless, authentic, and sustainable style with a premium, modern edge, using materials like Italian Nappa leather and organic cotton.