Italian outerwear brand known for its vibrant, technical puffer jackets and patented transparent shell design.
ORIGIN
Italy
PRICE TIER
luxury
Launched in Milan around 2020, Goosetech is an Italian outerwear brand that brings a youthful energy to the luxury puffer market. The brand was founded with creative direction from Franklin Benjamin Elman, a designer with experience at houses like Dior, Jil Sander, and Rick Owens. Goosetech is defined by its innovative and playful approach to down jackets, challenging the conventional dark and neutral winter palette with explosive colors and bold prints. Its most distinctive feature is a patented transparent polyurethane shell that reveals colorful down feathers, creating a unique, ever-shifting pattern. The brand emphasizes its "Made in Italy" credentials, ensuring a high level of craftsmanship and quality comparable to established names like Moncler and Canada Goose.