Menswear brand known for its custom-woven flannels and modern updates to classic British and American heritage styles.
ORIGIN
United States
PRICE TIER
mid
Founded in 2012 by Peter Georgiou, a former Ralph Lauren executive, Grayers is a New York-based menswear brand rooted in the casual clothing movement of 1950s Britain. The brand takes its name from the gray flannel trousers that Oxford and Cambridge students adopted when transitioning away from formal three-piece suits. Grayers focuses on rewriting menswear classics, drawing inspiration from vintage military, outdoor, and collegiate gear to create a wardrobe of modern, everyday staples.