haram

Founded in 2020 in Berlin by Kurdish artist All Amin, HARAM is an avant-garde fashion label that radically redefines sustainable design through the lens of sneaker upcycling. Born from the founder’s frustration with industry waste and a desire to reclaim the Arabic word for "forbidden," the brand transforms discarded footwear into sculptural, genderless bodywear and futuristic statement pieces. Rejecting the quiet, earthy aesthetic typically associated with eco-conscious fashion, HARAM embraces a loud, disruptive, and visually unapologetic approach. The brand’s signature creations—ranging from corset-like tops to protective body armor—are painstakingly crafted by cutting apart and restitching layers of rubber, leather, and mesh from second-hand sneakers. This meticulous handmade process positions upcycling as a provocative cultural statement rather than a compromise.

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