hegen

Founded in 2015 in Singapore by Yvon Bock, a mother of four who sought to simplify the breastfeeding journey, Hegen has revolutionized the baby feeding market with its thoughtfully designed ecosystem. The brand is best known for its signature "Sqround" (square-round) bottles and patented Press-to-Close, Twist-to-Open (PCTO) technology, which allows parents to express, store, and feed using a single container. This modular approach minimizes milk transfer and waste while extending the product's lifespan as the child grows.

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