hotsquash london
London-based womenswear brand known for elegant, temperature-regulating occasionwear and a commitment to local UK manufacturing.
ORIGIN
United Kingdom
PRICE TIER
premium
SPECIALIZATION
WOMEN
Founded in 2010 in North London, HotSquash London was launched by husband-and-wife team Darren and Jenny Sidnick with a clear mission: to solve the dilemma of "style versus comfort" for the busy, modern woman. The brand is distinct for its use of "hidden technology" fabrics—innovative, temperature-regulating materials that keep the wearer cool in summer and warm in winter, while being crease-resistant, easy-care, and quick-drying.
Featured Items
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Textile Manufacturer to Utilise NASA Technology
An industry report on HotSquash's use of hollow-core fiber technology originally developed for space suits, detailing how the brand integrates this tech into everyday womenswear.
HotSquash.com launch temperature-regulating fashion collection
Coverage of the brand's launch collection featuring temperature-regulating dresses, explaining the science behind their 'CoolFresh' and 'ThinHeat' fabrics designed for occasion wear.
HotSquash designs for the busy woman
A profile of the British brand highlighting its 'hidden technology' fabrics, commitment to UK manufacturing, and focus on sustainable, temperature-regulating clothing for professional women.