Lifestyle brand known for premium, hand-woven Turkish cotton textiles and ultra-soft, minimalist loungewear.
ORIGIN
USA
PRICE TIER
premium
House No. 23 is a California-based lifestyle brand that bridges the gap between home textiles and elevated loungewear. Founded in 2012 by twin sisters Melis and Melda, the label revives the legacy of their grandfather, a wholesale towel merchant in Turkey known for sourcing the finest local cotton. The brand is celebrated for its signature multi-layered gauze and muslin fabrics, which offer a distinctively soft, "cloud-like" texture that improves with every wash.