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ih nom uh nit

Paris-based luxury label known for its high-end streetwear and designs referencing modern pop culture.

ORIGIN

France

PRICE TIER

luxury

Ih Nom Uh Nit, the phonetic spelling of “innominate,” was founded in 2015 by creative director Chaz Jordan. Operating between Paris and Los Angeles, the brand merges a street-informed sensibility with a focus on high-level craftsmanship and luxurious materials. Jordan, who gained experience working with Virgil Abloh and Don C, launched the label to create without boundaries, an idea reflected in the brand’s name, which means “without a name.” The collections often feature clean, simple silhouettes that serve as a canvas for bold graphics and imagery drawn from pop culture, most notably with its viral T-shirts featuring characters from the Netflix series *Stranger Things*.

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