indee

Founded in Belgium in 2016, INDEE is a fashion brand created for and with teenage girls. The brand’s identity is built on a collaborative design process, directly involving its community of “INDEE girls” to brainstorm trends, colors, and fabrics for upcoming collections. This approach embodies the brand's core value of \"Girl Spirit,\" encouraging self-expression through vibrant and playful clothing. The collections feature sweaters, T-shirts, skirts, and dresses designed to be mixed and matched for various occasions, from school days to parties.\n\nINDEE positions itself on producing quality garments that are made to last, using European fabrics and Italian knitwear. The brand is committed to responsible production, stating on its website that it ensures its production teams receive a decent wage. Its sustainability efforts include using 100% organic certified cotton for its T-shirts and recycled materials for its packaging. The brand also plans to introduce a secondhand resale platform to promote a circular fashion model, further solidifying its commitment to environmental and social responsibility.