Nutritional body care brand known for its microbiome-focused formulas and minimalist, science-backed approach to skin health.
ORIGIN
United States
PRICE TIER
premium
Founded in 2021 by former beauty editor Monique Meneses, iota is a New York–based body care brand that bridges the gap between skincare and wellness. Born from Meneses’s personal health journey and desire to address persistent skin sensitivities, the brand pioneered the concept of "nutritional body care," formulating products that prioritize the skin’s microbiome—a critical but often overlooked element of overall health.