Canadian menswear label known for its small-batch, utilitarian designs and meticulous use of heritage fabrics.
ORIGIN
Canada
PRICE TIER
premium
Founded in 2014 in Vancouver by Patrick Bull, Daniel Garrod, and Aaron Gray, James Coward is a collaborative menswear project that operates outside the traditional fashion calendar. The brand’s name reflects a conceptual duality—the strength and tradition of "James" paired with the vulnerability and hesitation of "Coward." This tension informs their approach to design, which reimagines classic workwear and utilitarian archetypes through a contemporary, slow-fashion lens.

$457.00

$324.00

$630.00

$324.00

$716.00

$561.00

$374.00

$684.00

$457.00

$324.00

$630.00

$324.00

$716.00

$561.00

$374.00

$684.00