Miami-based jewelry brand known for its playful, interchangeable pieces that blend uptown elegance with a downtown edge.
ORIGIN
USA
PRICE TIER
contemporary
Launched in 2006 by Miami native Martha Calvo, Joolz by Martha Calvo is a jewelry line born from a desire for unique, high-quality pieces. Inspired by her love for fashion, Calvo designs jewelry that fuses uptown elegance with a downtown edge, creating a distinctive street-chic sophistication. The brand is known for its playful and meaningful statement pieces, which are designed to be interchangeable, allowing for personal expression through mixing and matching. The collections feature a mix of materials, including 14k gold plating, freshwater pearls, enamel, and crystal charms, often combined in colorful and whimsical arrangements.