joone joonam
Amsterdam-based label known for subverting binary concepts and revitalizing ancient textiles through contemporary, craft-focused design.
ORIGIN
Netherlands
PRICE TIER
luxury
Founded in 2023 by designer Armia Yousefi in Amsterdam, Joone Joonam is an emerging label that challenges binary concepts and stereotypical global tropes through its contemporary menswear and womenswear. Yousefi views garment-making as a form of research, aiming to liberate the body rather than restrict it. The brand revitalizes ancient textiles by translating historical costumes into modern silhouettes, merging traditional crafts with contemporary techniques.
Featured Items
JOONE JOONAM ERICE WINDBREAKER BLUE / WHITE
$1,445.00
JOONE JOONAM VERSAILLE TRACK JACKET NAVY
$895.00
JOONE JOONAM PLEATED OFFICE SHIRT LIGHT BLUE
$625.00
JOONE JOONAM LICKIES O-TROUSER KHAKI
$645.00
JOONE JOONAM CHOPPED O-TROUSER BLACK
$465.00$695.00
JOONE JOONAM CHAPEL RAGLAN MIX
$795.00
JOONE JOONAM HOLY HOLE HOODIE BLUE
$585.00
JOONE JOONAM 4 DENIM TROUSER LIGHT BLUE - M
$645.00
JOONE JOONAM ERICE WINDBREAKER BLUE / WHITE
$1,445.00
JOONE JOONAM VERSAILLE TRACK JACKET NAVY
$895.00
JOONE JOONAM PLEATED OFFICE SHIRT LIGHT BLUE
$625.00
JOONE JOONAM LICKIES O-TROUSER KHAKI
$645.00
JOONE JOONAM CHOPPED O-TROUSER BLACK
$465.00$695.00
JOONE JOONAM CHAPEL RAGLAN MIX
$795.00
JOONE JOONAM HOLY HOLE HOODIE BLUE
$585.00
JOONE JOONAM 4 DENIM TROUSER LIGHT BLUE - M
$645.00