New York-based luxury house known for its East-meets-West aesthetic, intricate embroideries, and elegant silk sleepwear.
ORIGIN
United States
PRICE TIER
luxury
Founded in 1977 in New York City by Josie Natori, a former Wall Street investment banker, the eponymous brand was born from a desire to bring the intricate craftsmanship of her native Philippines to the American market. The label launched when a Bloomingdale’s buyer suggested lengthening a traditional Filipino embroidered peasant blouse into a nightshirt, sparking what would become a luxury lingerie and sleepwear empire.