j.u.s.

Founded in 2018 by industry veterans Brigitte Wormser, Thierry de Baschmakoff, and Jean-Baptiste Roux, J.U.S. Parfums—short for Joyau Unique et Sensoriel—is a modern French house built on creative liberation. The brand’s core philosophy is to give its roster of master perfumers complete freedom, or “carte blanche,” to formulate unique and personal fragrances without the constraints of marketing briefs or consumer testing. This approach results in a collection of bold, distinctive, and characterful unisex scents, from the fresh, spicy ginger of Gingerlise to the leathery violet of Cuirissime.

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