Milan-based sustainable streetwear brand merging grunge aesthetics with a futuristic, eco-conscious ethos.
ORIGIN
Italy
PRICE TIER
contemporary
Founded in 2018 by Elbio Bonsaglio and Marta Sanchez, Kids of Broken Future (KOBF) is a Milan-based streetwear label that channels the rebellious energy of late-20th-century subcultures into a vision of a dystopian future. Born from a desire to critique social indifference toward environmental decay, the brand imagines the wardrobe of 2050—a world where skate, punk, and grunge aesthetics adapt to a harsher reality. The collections feature oversized hoodies, graphic tees, and distressed denim, often emblazoned with irreverent slogans and art-driven prints that signal a refusal to conform.