Functional streetwear brand known for its signature satin-lined hoodies designed to protect natural hair.
ORIGIN
United States
PRICE TIER
mid
Founded in 2020 by Ghanaian-American entrepreneur and YouTube creator Philomina Kane, KIN Apparel (Keep It Naturally) was born out of a desire to merge functional fashion with natural hair care. Kane, whose background as a haircare influencer deeply informed the brand's ethos, recognized a gap in the market for clothing that accommodates and protects textured hair.