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kule

New York-based brand beloved for its signature striped tees and playful, modern take on American preppy classics.

ORIGIN

USA

PRICE TIER

premium

Founded by Nikki Kule, who grew up in the fashion industry and attended Parsons, Kule was relaunched in 2015 with a mission to create the perfect striped shirt. The New York-based brand builds upon a Franco-American style sensibility, blending Parisian chic with quirky, preppy American sportswear. At its core, Kule is known for its impeccably crafted t-shirts and sweaters, which feature a signature taping detail and are often produced in family-owned factories in Portugal. The brand's identity is defined by a playful and happy spirit, described as “classic clothes with a happy wink.”

Featured Items

The BG Sweatpant Joggers

The BG Sweatpant Joggers

$79.20$198.00

The Lucie Sweater

The Lucie Sweater

$148.80$248.00

The Modern White Royal Blue

The Modern White Royal Blue

$68.00

The Women's Ciao Socks

The Women's Ciao Socks

$30.00

The Cream and Navy Modern

The Cream and Navy Modern

$75.00

The Boyfriend Striped Top

The Boyfriend Striped Top

$59.20$148.00

The Sam Vest

The Sam Vest

$148.80$248.00

The Navy and Poppy Striped Turtleneck

The Navy and Poppy Striped Turtleneck

$105.00