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la bouche rouge

Parisian beauty house known for its clean, microplastic-free formulas and luxurious, infinitely refillable and recyclable cases.

ORIGIN

France

PRICE TIER

luxury

Founded in Paris by L'Oréal veteran Nicolas Gerlier in 2017, La Bouche Rouge is a luxury beauty house built on the conviction that cosmetics should be both desirable and sustainable. The brand launched with a single, iconic product: a lipstick free of microplastics, housed in a refillable, plastic-free case crafted from upcycled leather. This singular focus on marrying traditional French artisanship with stringent environmental responsibility defines the brand's identity. La Bouche Rouge’s name, which translates to “red lips,” also signifies having a voice and a message—in this case, challenging the beauty industry's reliance on plastic.

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