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la piscine

Milan-based womenswear label offering minimalist, Riviera-inspired tailoring and essentials with sharp contemporary pricing.

ORIGIN

Italy

PRICE TIER

premium

Founded in 2024 by Alice Moraschini and Giovanni Muracchini, the duo behind the label Halfboy, La Piscine is a Milan-based womenswear brand that bridges the gap between high-end luxury and contemporary accessibility. Named after Jacques Deray’s cult 1969 film set on the French Riviera, the brand channels that era’s languid, sun-drenched elegance into a modern, versatile wardrobe. The aesthetic is defined by clean lines, relaxed tailoring, and a neutral palette, offering pieces like oversized blazers with tuxedo lapels, sculpted wool dresses, and reversible shirting designed to transcend seasons.

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