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lilly and sid

British childrenswear brand known for its playful, GOTS-certified organic cotton clothing and nature-inspired designs.

ORIGIN

United Kingdom

PRICE TIER

mid

Founded in 2009 by husband-and-wife duo Imran and Emma Hassan in the UK, Lilly + Sid was created as a mindful antidote to fast fashion in the childrenswear market. Emma, a former design head for a large retailer, utilized her technical expertise to develop a brand centered on quality and sustainability. The brand offers a vibrant range of clothing for children aged 0 to 8, characterized by sweet prints, bright colors, and adorable animal motifs.

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