American accessories brand known for its vintage-inspired statement jewelry, woven bags, and preppy Southern aesthetic.
ORIGIN
United States
PRICE TIER
contemporary
Founded in 2001 by former Wall Street professional Lisi Lerch, the eponymous brand began with Kentucky Derby hats before expanding into the statement jewelry that would define its aesthetic. Rooted in the Philadelphia suburbs but heavily influenced by Southern charm and East Coast prep, the brand draws early inspiration from the founder's grandmother’s antique jewelry collection.