British alternative streetwear brand known for its oversized unisex silhouettes, monochrome palette, and bold occult-inspired graphics.
ORIGIN
United Kingdom
PRICE TIER
mid
Founded in London in 2008 by designers Gareth Emmett and Rhys Dawney, Long Clothing quickly established itself as a staple of the city's alternative club scene. Rooted in British subculture, the brand is instantly recognizable by its strict monochrome palette, oversized unisex silhouettes, and bold, graphic-heavy designs. Drawing heavily from dark fantasy, occult symbolism, and hyper-real imagery, Long Clothing merges punk sensibilities with modern streetwear.